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O B:
Definition, Relevance and Scope.
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Attitudes and Values:
Theory of attitude formation and change of attitude.
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Management of attitude and Value change.
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Perceptual Process:
External and Internal factors influencing stimuli selection, Process of Interpreting, Checking and Reacting.
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Learning:
Definition, Theories of learning, Tools for shaping
behavior.
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Personality:
Definition, Traits, Determinants of personality, Improvement of personality.
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Leadership:
Concepts, Theories and Styles of Leadership.
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Communication:
The process, Barriers to effective communication and their remedies.
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